Business Details
50+ Years
experience
Your Trusted Partner for Hotel Management & Lifestyle Solutions
Auro Hotels is a family-owned hospitality management company with over five decades of experience in the industry. Founded in 1973 by HP Rama with the purchase of a modest motel, we have grown into one of the largest privately held hospitality firms in the United States. Our commitment to innovation, creativity, and collaboration drives us to deliver exceptional financial performance while fostering strong partnerships with communities, employees, and investors. Guided by decades of expertise, we specialize in seamless hotel operations, from design and construction to sales, marketing, and accounting. Our design team creates immersive lifestyle experiences tailored to modern travelers, blending real estate expertise with intricate design to craft memorable guest experiences.Rooted in our 1-1-1 principle of community giving, we prioritize social responsibility and sustainable growth. Headquartered in Greenville, SC, with offices in Atlanta and India, we operate nearly 40 hotels under major brands like Marriott, Hyatt, Hilton, and Wyndham. Our vision is to redefine hospitality through people-centric experiences that inspire imagination, optimize performance, and unlock potential across communities. This legacy of excellence, stewardship by the Rama family, continues to guide our global expansion and transformative projects.
Services
Hotel Management
Lifestyle Development
Investment & Development
Community Impact
Portfolio Management
Details
- Year established: 1973
Highlights and features
- We offer 50 years of hospitality management expertise with a family-owned legacy.
- Our 1-1-1 principle donates 1% of profits, products, and personnel to communities.
- We operate 40+ hotels across six U.S. states and two countries.
- Our team combines real estate expertise with innovative design for unique guest experiences.
- We prioritize employee development and community partnerships in all operations.
Services
Hotel Management
We provide end-to-end hotel management services, overseeing design, construction, sales, marketing, and accounting. Our expertise ensures seamless, profitable operations for properties under major brands like Marriott and Hilton. With decades of experience, we optimize performance while maintaining exceptional guest experiences.
Lifestyle Development
Our design team creates immersive lifestyle experiences tailored to modern travelers. From concept development to creative marketing, we push boundaries in hotel and dining concepts. These experiences foster community connections and position properties as destinations in their own right through innovative design and research-driven strategies.
Investment & Development
We combine real estate expertise with intricate design to deliver high-impact hospitality investments. Our approach blends market analysis, strategic partnerships, and community engagement. This ensures developments resonate with guests while achieving long-term value optimization and sustainable growth for investors.
Community Impact
Through our 1-1-1 principle, we donate 1% of profits, products, and personnel to underserved communities. Our O.N.E. initiative focuses on outreach, nurturing, and encouragement programs. This commitment extends beyond hospitality, fostering social responsibility and lasting prosperity in regions where we operate.
Portfolio Management
We manage a diverse portfolio of nearly 40 hotels across six U.S. states and two countries. Our portfolio strategy emphasizes intentional design, people-centric experiences, and market-specific adaptations. This ensures each property maintains unique identity while contributing to our global reputation for excellence in hospitality.
Questions
What types of hotels does Auro Hotels manage?
We manage full-service, select-service, extended-stay, and food & beverage properties across six U.S. states and two countries under brands like Marriott, Hyatt, Hilton, and Wyndham.
How does Auro Hotels support community development?
Through our 1-1-1 principle, we donate 1% of profits, products, and personnel to underserved communities via our O.N.E. initiative focused on outreach, nurturing, and encouragement programs.
Where are Auro Hotels' properties located?
Our portfolio spans Florida, Georgia, Illinois, North Carolina, South Carolina, Virginia in the U.S., plus Surat, India with offices in Greenville (SC), Atlanta (GA), and Surat.
What career opportunities exist at Auro Hotels?
We offer roles in hotel operations, design, real estate, marketing, finance, and community development. Our team benefits from development programs, competitive compensation, and a positive culture focused on maximizing potential.
How does Auro Hotels approach sustainable growth?
We balance financial performance with long-term value optimization through strategic design, intentional innovation, and our commitment to community impact across all business decisions.
