Business Details
27 Years
experience
Leading Hotel Asset Management Services
CHMWarnick is the leading provider of hotel asset management and hospitality advisory services in the United States. With a dedicated team of over 35 hospitality real estate experts, we specialize in guiding and protecting the interests of hotel owners, investors, and lenders throughout every stage of the investment cycle. Our 25-year track record demonstrates our ability to align operational performance with owner investment objectives through active oversight, industry relationships, and experience-based strategies. We differentiate ourselves by cultivating long-term client relationships and functioning as an extension of our clients' teams, delivering the same level of dedication and passion expected from internal stakeholders. Our professionals possess an average of 30 years of industry experience, with one-third of our team having over 30 years of hospitality expertise.We maintain a service culture focused on direct senior-level support and responsiveness, ensuring the highest levels of client satisfaction. Our services span the entire hotel investment lifecycle, from acquisition and development to disposition, with expertise in brand selection, capital planning, operational assessments, and strategic consulting. We serve a diverse client base including family offices, private equity firms, sovereign wealth funds, and Fortune 100 companies. Our proprietary technology platform, Proph+IT, enables real-time financial benchmarking and trend analysis across our portfolio of 60+ hotels and 27,000 rooms. We maintain strict independence with no competing lines of business, ensuring our sole focus remains on representing client hotel investments.
Services
Hotel Asset Management
Acquisition Due Diligence
Development Consulting
Brand Selection
Capital Planning
Operations Assessment
Repositioning Strategy
Owner Accounting
Lender Support
Strategic Consulting
Details
- Year established: 1999
Highlights and features
- 25-year track record managing hotel investments nationwide
- Team of 35+ hospitality real estate experts with 30-year average experience
- Active portfolio of 60+ hotels and 27,000 rooms under management
- Proprietary Proph+IT technology for real-time financial benchmarking
- Independence maintained with no competing lines of business
Services
Hotel Asset Management
Our hotel asset management services optimize property value through active oversight and strategic planning. We align operational performance with investment objectives using industry relationships and experience-based strategies. Our team provides state-of-the-art technology solutions and customized financial benchmarking to enhance asset value across all major hotel brands and property types.
Acquisition Due Diligence
We provide comprehensive acquisition due diligence services to evaluate hotel investment opportunities. Our experts validate pricing, underwrite markets, identify growth potential, and mitigate risks through detailed transaction support. Our analysis covers market feasibility, operational assessments, and financial modeling to ensure informed investment decisions for owners and investors.
Development Consulting
Our development consulting services connect investment objectives with market realities. We offer expert guidance on facility programming, market positioning, brand selection, and capital planning. Our team provides strategic oversight from concept development through pre-opening to ensure successful hotel launches that meet financial and operational goals.
Brand Selection
We implement a proven process for selecting optimal hotel brands and managers. Our services include brand evaluation, operator negotiations, and contract execution on behalf of ownership. We leverage industry expertise to secure favorable terms while ensuring brand alignment with property positioning and investment objectives.
Capital Planning
Our capital planning services provide strategic oversight for property renovations and ROI projects. We balance brand requirements with market realities to develop capital improvement plans that enhance asset value. Our team manages project execution from concept through completion, ensuring alignment with ownership investment objectives.
People
Chad Sorensen
Managing Director/CEO
With over 25 years in lodging, Chad directs CHMWarnick's asset management team. He specializes in operational assessments and process improvement, serving as a Certified Hotel Asset Manager and industry speaker. He leads strategic initiatives and maintains relationships with major hospitality organizations.
Chad Crandell
Chairman of the Board
With 40 years of hospitality experience, Chad oversees corporate functions and asset management operations. A Certified Hotel Asset Manager, he specializes in contract negotiations, capital planning, and development consulting while maintaining leadership roles in major industry associations.
Richard Warnick
Managing Director & Co-Chairman
With 40+ years in hotel industry leadership, Richard advises global companies and financial institutions. He contributes to industry publications and maintains board positions with major hospitality organizations, focusing on asset management and strategic development.
Ken Wilson
Managing Director & Co-Chairman
Ken brings four decades of hotel investment expertise, specializing in debt/equity financing and asset acquisitions. He serves on Marriott's Owner Advisory Board and contributes to industry publications, maintaining leadership roles in hospitality associations.
Kristie Dickinson
Managing Director/EVP
With 29 years of hospitality experience, Kristie oversees business development and corporate strategy. She serves on the International Society of Hospitality Consultants board and contributes to industry publications, focusing on revenue management and strategic planning.
Questions
What services does CHMWarnick provide?
We offer hotel asset management, acquisition due diligence, development consulting, brand selection, capital planning, operations assessment, and strategic advisory services for hotel owners and investors.
How long has CHMWarnick been in business?
We have maintained a 25-year track record providing hotel asset management and advisory services to owners and investors nationwide.
What geographic areas do you serve?
We serve hotel owners across the United States and Caribbean, with offices in Boston, New York, Phoenix, San Francisco, St. Augustine, and Washington D.C.
What types of clients do you work with?
We serve family offices, private equity firms, sovereign wealth funds, Fortune 100 companies, public agencies, and lending institutions in the hospitality industry.
What makes CHMWarnick different from competitors?
We maintain strict independence with no competing lines of business, employ 35+ hospitality experts, and utilize our proprietary Proph+IT technology for real-time financial analysis.
How do you handle hotel repositioning projects?
Our team implements repositioning strategies including brand changes, management transitions, and capital investments to optimize returns while maintaining alignment with ownership objectives.
