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Business Details
43 Years
experience
Commercial Property Brokers for Hotels & Gas Stations
The Fortune Company has been a trusted leader in hotel and gas station sales across the Pacific Northwest for over 35 years. Our deep industry expertise spans management, acquisitions, and sales, with a proven track record in navigating complex transactions involving lenders, oil companies, and regulatory bodies. We specialize in connecting buyers and sellers of hotels and gas stations, offering personalized guidance to both seasoned entrepreneurs and first-time investors. Our founder, Al Rosellini, established the company in 1983 and expanded his expertise through The Fortune Company Oil Company, which represented major brands like Shell and Exxon. Licensed in Washington, Oregon, Idaho, and Montana, we provide strategic support tailored to the unique challenges of the hospitality and convenience industries.

Our commitment to transparency ensures clients receive unbiased representation, whether they are entering or exiting the market. By leveraging decades of localized market knowledge, we help clients secure profitable, low-risk investments aligned with their financial goals. Our comprehensive approach addresses environmental regulations, franchise agreements, and financing structures to streamline the transaction process. As a client-focused brokerage, we prioritize long-term relationships built on integrity and results-driven service. This combination of experience, geographic specialization, and industry-specific insight positions us as a market leader in commercial real estate solutions.
Services
Hotel Brokerage Gas Station Sales Buyer Representation Seller Representation Investment Analysis
Details
  • Year established: 1983
Highlights and features
  • We offer 35+ years of specialized brokerage experience in hospitality and convenience sectors
  • Our team has closed transactions with Shell, Exxon, and Tesoro branded stations
  • Licensed in Washington, Oregon, Idaho, and Montana for regional expertise
  • We provide strategic guidance through complex regulatory and financing processes
  • Client-first approach with proven success in low-risk, profitable investments
What people say
Experienced professional guidance Profitable, low-risk investments Strategic market positioning
Services
Hotel Brokerage
Specializing in hotel and motel sales across the Pacific Northwest, we identify profitable opportunities for investors at all experience levels. Our services include property valuation, market analysis, and transaction negotiation for full-service hotels and budget motels. Leveraging 35+ years of industry relationships, we connect buyers with established properties and assist sellers in maximizing returns through strategic positioning.
Gas Station Sales
Expert brokerage services for gas stations and convenience stores with branded and unbranded locations. We guide clients through environmental compliance, franchise agreements, and fuel supplier negotiations. Our expertise in site valuations and operational assessments helps buyers identify high-potential locations while ensuring sellers achieve optimal market value through targeted marketing campaigns.
Investment Analysis
Comprehensive financial and market analysis to evaluate property viability for both buyers and sellers. Our services include revenue projections, competitive landscape assessments, and risk mitigation strategies tailored to the hospitality and fuel retail sectors. By analyzing industry trends and local market conditions, we help clients make data-driven investment decisions aligned with their business objectives.
People
Al Rosellini
Founder
Founder of The Fortune Company since 1983 with expertise in hospitality and fuel retail brokerage. Established The Fortune Company Oil Company in 1995 representing major oil brands while maintaining focus on property transactions.
Questions
What types of properties do you specialize in?
We specialize in hotel, motel, and gas station sales across the Pacific Northwest with 35+ years of industry expertise.
Are your services available for first-time investors?
Yes, we provide tailored guidance for both new and experienced investors in the hospitality and fuel retail sectors.
How do you help sellers maximize property value?
Through strategic positioning, targeted marketing, and leveraging industry relationships to secure competitive offers.
Which states do you operate in?
We're licensed in Washington, Oregon, Idaho, and Montana with deep regional market knowledge.
What transaction support services do you offer?
We provide environmental compliance guidance, franchise negotiation support, and financing structure recommendations.